The jaw-dropping exposé on how America's fast food industry has shaped the landscape of America. The Journal therefore welcomes all scholarship pertaining to the myriad ways in which Islam and varied human societies interact.įor more details, please refer to the ' About the Journal' page.Harry Chapin Media Award A NEW YORK TIMES BESTSELLER The new name embodies an expanded scope for the Journal and reflects that the social sciences and humanities are interrelated and that Islamic engagement with one requires an examination of the other.

In 2020, the journal was renamed from the previous American Journal of Islamic Social Sciences to reflect the evolution of the scholarly landscape and a global community of readers interested in a wider range of topics pertaining to Islam’s role in society. Įstablished in 1984, the American Journal of Islam and Society (AJIS) is a biannual (April and October), double-blind peer-reviewed and interdisciplinary journal, published by the International Institute of Islamic Thought (IIIT), and distributed worldwide. Due to funding shortages, many schools have started promoting brand names of fast food and soda companies, whose ads now cover school hallways, buses, and even rooftops, while the products are sold to children during school hours. Cross-promotions extend to cartoons, movies, amusement parks, and now schools. Al I the major toy crazes such as Beanie Babies and Pokemon have been promoted by fast food chains. Gearing advertisements to the psychology of children has become a big business. The first, entitled 'The Founding Fathers,' talks about how the mass production of the automobile transformed post-WWII American society and its land scape, and introduces us to the hard-working businessmen who gave fast food a permanent place in the car culture, replacing the lovely countryside with a nearly identical, ugly sprawl of fast food restaurants, subdivisions, and strip malls in every town.Ĭhapter 2, 'Your Trusted Friends,' explains the appeal of the fast food industry to children and adults longing for their past childhood through the use of toys and mascots such as Ronald McDonald and Taco Bell's talking dog. Section One, 'The American Way,' takes us through four chapters. Schlosser provokes both laughter and tears, ultimately inspiring the reader to engage in the 'higher jihad' of controlling one's appetite with the understanding of how personal consumer choices have political consequences. Mind-boggling in scope, yet as intimate as one's own kitchen, this book allows the reader to grasp the true horror of the global food situation. Combining in-depth historical and socio-political analyses of the American food industry with an easy-flowing language style, Fast Food Nation is nearly impossible to put down.

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